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Added to this catalogue: 20 Oct 2026
Last updated here: 20 Oct 2026
Resource identifier: ad517a51-ee1d-45f2-8104-44e60f61670a

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Blue tortilla preference in Mexico

CIMMYT Ethiopia

The study shows the database made from interviews conducted in Texcoco, Mexico during April, May and June 2019. The objective of the study was to understand consumer preferences and consumption and purchasing habits for white and blue maize tortillas.